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Saturday, April 3, 2010

Bids And Proposals

Accelerating the Race – The Bidding Process

Bidding on a new contract is today’s version of sailors answering the siren’s song. It is fraught with peril, but the awaiting rewards are an irresistible temptation. If only the process could be made easier. When it comes to winning new business, every company tries to pull out all the stops, presenting itself as the only logical choice due to speed, efficiency and price. The problem is the incredible costs companies suffer and the time it takes staff to prepare a potentially winning bid on each contract.

Establishing the Opening Bid

Most of today’s business environment is streamlined, cut to bare essentials to improve efficiency and profitability. The one exception to this is the bidding process which, with the exception of stock market investments, represents the last vestiges of business gambling. The process consumes large sums of money, takes frustrating amounts of time, creates mind-numbing stress and strain on the staff and has absolutely no guarantees of success attached to it. Unfortunately, this uncertainty is also a necessity. New contracts are the lifeblood of every company. But only one company can win each contract. In today’s high-stakes business environment a company must invest vast quantities of time and money putting together comprehensive and compelling documentation to support each and every contract bid, revealing not only what it will cost the potential client but every warranty, guarantee and amenities involved in the fulfillment of the contract to even gain a place at the table.

Quality control

A major problem that companies deal with is, despite the efforts and resources put in, the quality of the proposal is found lacking. Bids are frequently written in a piecemeal manner with each section written by a staff member who may or may not possess the necessary skill in writing and communications. Subsequently the content lacks focus, is contextually inconsistent and highly impersonal. These difficulties leave the bid without a single, defining message and makes winning the bid even more difficult. This is nothing new to bid managers, but finding a solution is no easy task. The pressure to produce more bids, render support documents and innumerable responses to RFIs and RFPs never seems to dissipate. This leaves the bid managers little to no time to consider the problem long enough to formulate a way to tackle the problem, much less find a final resolution to it. It is at this point that our company enters the picture. Bid Support from Our Company Our company and its writers offer a wide range of services to help companies and organizations prepare winning bids and proposals. Since we are detached from your day-to-day business activities we can focus on improving the quality of the bid or proposal materials and the final written documents. Tapping into the vast experience and proven skills of our professional writers, our company can help put your writing needs on the fast track, developing the impact of your bids and proposals to a fine edge. This process allows your team to focus on capacity building and quality, empowering your company to deliver highly focused and personalized documentation to your potential clients, thus improving your chances of securing the new contract.

Concrete Ways We Can Help

There are several ways that our company can significantly assist companies in addressing the various issues related to producing quality written bid documents. While your company may opt to use any one of these services as a standalone activity, they actually complement each other, enabling companies like yours to tackle the challenge of major bid competitions as a comprehensive package. This greatly improves the cohesiveness of the bid or proposal’s content and delivers a solid, high-impact message to the client. Establishing a unified message for your bid Many bids and proposals are cast aside due to their failure to communicate a unique and influential message consistently. Our skilled writers can prepare your documents to communicate a unified, persuasive message, empowering you to share it effectively with your bid team and potential client. Using a single voiced writer, your entire document will flow from the Executive Summary to the final conclusion of your bid or proposal. This reduces the possibility of the potential client becoming confused with your proposal and greatly enhances your chance of winning the contract.

Better bid writing … and research!

Our writers are avid professionals, preparing documents of virtually every conceivable type quickly and efficiently, allowing our clients to focus on presenting themselves as the high-quality and intelligent individuals they are. In addition to simply writing your bid or proposal, our writers can also assist in any research that may be necessary to strengthen or clarify your bid or proposal well before the potential clients even reads the document’s introduction. The logical, organized approach to bids and proposals One step that most of our writers take in the preparation of bid and proposal documents is to reorganize the available text and data into logical blocks, thus improving the readability and impact of the documents. The writers will frequently use mind-mapping software during this stage. Mind-mapping software allows the writer to put all relevant information into a tree/outline format, in part to organize the data and in part to visualize the flow that will be incorporated into the final document. This ensures that important information won’t get lost within the document and greatly increases the speed in which the final documents can be prepared.

Pre-written content writing and subediting

Our company, though it specializes in custom written documents, can develop and provide a raw material library, consisting of standardized proposal segments that can be used to automate the bidding process. This can make the process highly efficient and have a significant effect on the bottom line of your business. Mind that not every contract situation presents this as a viable option, but having such a library even in cases where customization is called for can help speed the preparation of the documents by giving subsequent writers an excellent starting point. To be useful, however, these text modules must still be clear, concise and influential to stand a chance in today’s rapidly changing and competitive environment. Our company is fully qualified and ready to help you create, amend and maintain the necessary database for such systems. Conclusion In summary, our company can prepare or assist you in preparing your bid or proposal documents in a highly readable, informative and influential manner. These are the keys that may determine whether it ends in the wastebasket or in the creation of another document – the much longed for contract. By allowing our company to help you, your chances of taking the prize will be greatly improved.

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